For week eights activity I had to do some research about a brands that we interact with. I chose to do some research about Fashion Nova and to my surprise found out some dirt. There was a few controversies to do with clothing or posts from Fashion Nova in the past but nothing compares to the new accusations being made against Kim Kardashians relations to Fashion Nova. People have been accusing Kim Kardashian for leaking designs to the website to get more publicity. After Kim Kardashian caught wind of this “rumour” she is now threatening to sue Fashion Nova for $10Million dollars. Some brand might stay quite and hope this issue goes away. But not Fashion Nova, this brand has been replying and stirring the pot because to them there is no such thing as bad publicity. There name is now associated with Kim Kardashian and is probably getting them more website clicks and sales than ever.